Our Privacy and Cookie Policy

Synapse Connected Limited respects your privacy and is committed to protecting your personal data. This privacy policy outlines our procedures to ensure your personal data remains secure and in accordance with current applicable UK Data Protection Legislation, along with other laws relating to privacy and electronic communications.

This policy was last updated on: 18/05/2022.


Who We Are


Based in the UK, Synapse Connected Ltd. provides management consultancy and business software applications and services. For the purposes of data protection law, the “controller” is Synapse Connected Limited, a company incorporated and registered in England and Wales under company number 10590826 (from now on referred to as “Synapse Connected Ltd.”, or as “we” and related words such as “us” and “our”). As controller we are responsible for, and control the processing of, your personal data.

Should you need to contact us in relation to this privacy policy, please contact us at info@synapseconnected.com


What Personal Data We collect and Why We Collect It


Personal Data

We obtain personal data about you:

  • When you request a proposal from us in respect of the services we provide;
  • When you engage with us to provide services, and during the provision of those services;
  • From publicly available resources such as LinkedIn;
  • Via the website (https://synapseconnected.com) if you contact us or request marketing information to be sent to you.

We may collect the following types of data from you:

  • Identity data such as names, date of birth, etc;
  • Contact data such as addresses and telephone numbers;
  • Marketing and communication preference data.


Technical Data

We may collect the following types of technical data from you:

  • Your Internet Protocol (IP) address, and details of which version of web browser you used
  • Information on how you use the site, which we record using cookies and page tagging techniques
  • Information collected via Google Analytics software, to collect information about how you use our website, including:
    • The pages you visit
    • How long you spend on each page
    • How you got to the site
    • What you click on while you are visiting the site

We do not collect or store your personal information through Google Analytics (for example your name or address) so this information cannot be used to identify who you are.


Why We Need Your Data


We only use your personal data where we have a lawful basis for doing so. The basis for this depends on the purpose for which it was obtained.


We collect personal data in order to:

  • Fulfil the contract of services between us and our clients;
  • Provide you with information related to our services which you may request from us or we feel may interest you;
  • Seek your opinions on the services we provide.

We may process your personal data for the purposes of our own legitimate interests provided those interests do not override any of your own interests, rights or freedoms which require the protection of personal data. This includes processing for marketing, business development, statistical and management purposes.


We collect technical information in order to:

  • Monitor how the site is being used and to make sure the site is meeting the needs of its users
  • Make improvements, for example improving site search
  • Gather feedback to improve our services,
  • Monitor use of the site to identify security threats


What We Do With Your Data


We may need to share your information with certain third parties, however we will only do this where it is necessary to administer the relationship between us. These may include suppliers or associates to perform certain functions on our behalf, or if required or permitted by law.

In all cases we require our third-party providers to take commercially reasonable and appropriate security measures to safeguard your information. They are only permitted to process your personal data for specified purposes and in accordance with instructions.


We will not:

  • Sell or rent your data to third parties
  • Share your data with third parties for marketing purposes


We will share your data if we are required to do so by law – for example, by court order, or to prevent fraud or other crime.


How Long We Keep Your Data


We only retain your personal data for as long as it is necessary to fulfil the purposes for which it is collected. In some cases, we may anonymise your personal data (so it can no longer identify you) for research or statistical purposes in which case we may use this information indefinitely without further notice to you.

We may need your personal information to establish, bring or defend legal claims. For this purpose, we will always retain your personal information for 7 years after the date it is no longer needed by us for any of the purposes listed under purposes for which we may use your information above. The only exceptions to this are where:

  • The law requires us to hold your personal information for a longer period, or delete it sooner;
  • You exercise your right to have the information erased (where it applies) and we do not need to hold it in connection with any of the reasons permitted or required under the law;
  • We bring or defend a legal claim or other proceedings during the period we retain your personal information, in which case we will retain your personal information until those proceedings have concluded and no further appeals are possible; or
  • In limited cases, existing or future law or a court or regulator requires us to keep your personal information for a longer or shorter period.


Where Your Data is Processed and Stored


We design, build and run our systems to make sure that your data is as safe as possible at all stages, both while it is processed and when it is stored.

Digital data that we collect from you will be stored on our servers or those of our service providers. Some of the information you provide to us may be transferred outside the UK. We also work with suppliers and partners who may make use of cloud and/or hosted technologies.


How We Protect Your Data and Keep It Secure


We are committed to doing all that we can to keep your data secure. We have set up systems and processes to prevent unauthorised access or disclosure of your data – for example, we protect your data using varying levels of encryption.

We are also committed to ensuring that any third parties that we deal with keep all personal data they process on our behalf secure.

Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our sites; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.


Your Rights


It is important the personal data we hold about you is accurate and current. Please let us know if your personal data changes and we need to update our records using the contact details below.

Under certain circumstances you have certain rights in connection with your personal data;

  • Right of access to your data (provide you with a copy of your data);
  • Right to rectification (correct your data;
  • Right of erasure (erase data we hold on you);
  • Right to restrict processing (temporarily suspend processing of your data);
  • Right of portability (to move your data to another controller);
  • Right to be informed (what we use your data for and how long for);
  • Right to object (cease using your data).

If you have any concerns or want to exercise these rights, please contact us at info@synapseconnected.com


Other Websites


Our website may contain links to and from the websites of our partners or affiliates. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these websites.


Our Cookie Policy


Cookies are small, encrypted text files that are stored on your computer or other device by this website. Cookies allow us to help you get the best out of your visit to the website and improve your user experience.

We use the following types of cookies:

  • Strictly necessary cookies. These are cookies that are required for the operation of our website. They help to keep our website secure and prevent website attacks.
  • Analytical/performance cookies. These cookies are used to collect information about how visitors use our site and how well the website is performing. We use this information to compile reports which help us to improve the site. We use Google Analytics to collect this information in an anonymous form, including the number of visitors to the site, where visitors have come to the site from and the pages visited. You can visit Google’s website for details of their privacy policy. We may also use Smartlook to anonymously track how visitors to the site interact with it and navigate around it. This helps us to ensure that the layout of our website is easy to use.

You can set your browser to accept or reject all specific cookies. To learn how to disable cookies or opt out of their usage please visit aboutcookies.org. Please note, however, rejecting cookies may impair the functionality of this website.

At no point do our cookies or those of our third parties store any personal information about you.


Changes to this Privacy and Cookie Policy


Any changes we make to our privacy and cookie policy in the future will be posted on this page. Please check back frequently to see any updates or changes to our privacy notice.




Questions, comments and requests regarding this privacy notice are welcomed and should be addressed to info@synapseconnected.com

You also have the right to make a complaint to the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection issues. The contact details are:

 Information Commissioner’s Office

Wycliffe House

Water Lane




Telephone 0303 123 1113

Website https://ico.org.uk/concerns